Account Based Marketing is hampered by the low yield of target contacts. (we address this through deep contact mining)
Strip-mined generic data from online database vendors yields low campaign conversions (our contact profiles are very specific keywords meant to drive relevance)
Marketers wish to test market segment hypothesis before splurging on data purchases (we iterate through modest size datasets to establish response rates and then scale)
Shopping from different online data shops results in large datasets which are expensive and hard to maintain (We build and maintain targeted datasets to support ongoing nurturing)
It’s difficult to identify accounts based on industry-specific filters e.g. Assets Under Management for financial services or Hospital Beds for healthcare sector (Nexsales combines data partnerships with human researchers to solve complex problems)
Contact reachability is an issue due to direct dials missing (we append direct dial/ extension info)
Expansion into international markets is a challenge (we support multi-lingual, multi-national business contacts discovery projects)
I’d like to target accounts based on technology installs (we provide highly granular behind-the-firewall location-specific tech install accounts)